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In its ongoing effort to stem overhyped advertising claims, the Federal Trade Commission announced that Reebok International Ltd. has agreed to resolve charges that the company deceptively advertised "toning shoes," which it claimed would provide extra tone and strength to leg and buttock muscles.
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Womens Reebok EasyTone Inspire Toning & Fitness Shoe - Women's REEBOK® EASYTONE INSPIRE :: Take the gym with you wherever you go! Improve muscle tone in your calves, thighs, and butt just by walking in Reebok® EasyTone Inspire fitness walking shoes. EasyTone walking shoes use balance pods in the heel and forefoot filled with soft, cushioned air cells to emulate walking in sand.
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Reebok kicked off its EasyTone walking shoes line in early 2009. RunTone running shoes followed in 2010. Retailing for about $100, the shoes are available at sporting goods and department stores across the country, as well as from Reebok's online store.
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5. Don't Bother Tryin' Reebok inked a sneaker deal with 50 Cent shortly after his epic debut album, Get Rich or Die Tryin'.The 'Bok quickly desecrated any artistic integrity of the Queens rapper with a truly whack commercial, pairing him up with casual hip-hop combatant Jay-Z for a one-minute freestyle featuring everything from coordinated creeps (00:15) to the heavy-handed references.
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Lifestyle Sports Reebok Easytone - Reetone Campaign Ad - YouTube © 2023 Google LLC Easytone shoes help tone your butt and legs with every step - available in Lifestyle Sports stores.
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The new shoes mark the first time Reebok has worked with Vaynerchuk, according to a Reebok spokeswoman. The shoes, available for $90 purchase at the end of August on Reebok and VeeFriends sites.
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Reebok Fined for Its Toning Shoes Ad Campaign Reebok International has agreed to pay a $25 million fine to settle charges of false advertising stemming from claims that its toning shoes provide extra muscle strength to wearers, according to the Federal Trade Commission (FTC).
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Reebok is an English apparel and footwear company and since 2005 it is a subsidiary of the sports giant Adidas. It produces and distributes ranges of products for running, fitness, clothing, and footwear. Reebok is the sponsor of The UFC (Ultimate Fighting Champion), Spartan Race, CrossFit, etc.
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That the adverts for these Reebok EasyTone flip-flops ($60), as well as the shoe versions, EasyTone walking shoes and RunTone running shoes ($80 - $100), claim to exercise what the Federal Trade.
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Reebok to Refund $25 Million for False Advertising - ABC News FTC orders Reebokto pay $25 million to settle charges it misled consumers.
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Reebok's EasyTone Reenew Customers who bought shoes that Reebok ads said would tone legs and buttocks could be getting a refund.
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Reebok Sportswear brand Reebok has launched a new ad campaign that mixes its performance and fashion sides for the first time. Its "Sport the Unexpected" campaign kicked off in the U.S..
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Reebok International Limited is a global producer of athletic footwear, apparel, and accessories; and was a subsidiary of Adidas since 2005, until it was sold to Authentic Brands Group in 2021. Reebok has marketed itself using a variety of ad campaigns. Terry Tate: Office Linebacker
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A Reebok shoe advertisement from the '60s. Source: Joe Foster. Those origins would eventually give Reebok its basis in running, when Foster and his brother Jeff founded the company decades later.
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Getty Images. The claim: "Better legs and a better butt with every step." In an ad featuring a fit and attractive model, Reebok claimed that its walking shoes, running shoes and flip-flops were "proven to work your hamstrings and calves up to 11 percent harder" and that they toned the buttocks "up to 28 percent more than regular sneakers, just by walking."